—Purpose
¡Why are you doing it?
—Audience
¡Who are you speaking to and how do you
need to address them
—Logistics
¡Where and when and what is your equipment
—Content
¡What is the best information that you can
use and what material do you need
—Organization
¡How do you order what you are going to
say? (interdependent)
—Credibility
¡Why are you the best person for this? How
are you the best “spokesperson”?
—Performance
¡How do you deliver your speech. (Think
actors)
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